Filed Under: The Year of the Flexitarian

Watch out, omnivores, pescetarians, paleos and vegans – a new rank has edged itself into the food consumption vernacular. We wrote about it in one of our 2011 reports,and now The Values Institute at DGWB predicts the rise of the flexitarian as a major 2012 trend in consumer health. Flexitarians cut back on meat in the diet significantly without going full-on vegetarian (check out the popular Meatless Mondays). It’s nice to know that we can delay our virtuous goal of going vegan for one more year. So may the best eater win! We know who’s going to be flexing their muscle, or lack thereof, in the ring.



