Filed Under: Never Seconds

We remember our school lunches as terrifying culinary adventures, and it seems the problem of public school meals is a timeless and global problem. 9-year-old Martha Payne lives in Scotland, and the sorry state of her school lunches inspired her to take action. At the end of April, she began photographing and reviewing her daily school meals on NeverSeconds, a blog she created with her dad to share her project. Within just two weeks, Martha’s blog gained international attention and her story was covered by the BBC and The Sun. Other children from around the world are sending Martha pictures of their own school lunches to post, and her hero Jamie Oliver sent her an autographed book to congratulate her for her efforts on the front lines of the healthy school lunch debate.

Filed Under: Branding Them Young

This video of a 5-year-old girl identifying logos for her dad is somehow completely adorable. While some commenters online are saying it is “terrifying” that she can identify so many at such a young age, we’re pretty sure this is nothing new. It is interesting how much of the branding world is absorbed, and how much is still up for grabs when you are five though. 

Filed Under: We Call Viral

This video of a little girl imitating a street dancer currently has 2,969 views on YouTube. We call viral! This thing will have at least triple that by Wednesday.