February 2012
43 posts
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Filed Under: How to Wear a Tux, Oscars Special in...
Great article in the New York Times today surrounding the plight of the modern man in formalwear and a few how-tos to get it right in time for the Oscars this weekend. (Jake Gyllenhaal apparently always has the perfect fit, while Brad Pitt doesn’t.) In the interview, designer Tom Ford weighed in on the history of men’s formalwear in the United States, the importance of keeping to its...
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Filed Under: Design Finds
These handmade whimsical luggage tags from etsy shop MesaDreams are both beautifully made, and perfect for fiction fans who are still nostalgic for Hogwarts.
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Filed Under: Totes Amazeballs
After musician Tim Burgess jokingly tweeted that he had a new cereal to pitch for Kellogg’s- Totes Amazeballs- the brand created a one-off box of his imagined product and sent it to the singer. Nice use of twitter, and the box is getting big play on the blogs!
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Filed Under: The World is In Play
My world may seem the same as yours…but it’s not.
This wonderful new commercial for the PlayStation Vita by 180 Amersterdam perfectly depicts the appeal of video games by showing how gaming can completely immerse you in other worlds and experiences.
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Filed Under: Banning Pinterest
Newsflash! According to Mashable, some websites are now blocking pinning to inspiration board darling Pinterest. Pinterest is providing code to prevent pinning on those sites concerned with copyright infringement, who don’t wish for their images or posts to be pinned onto boards. The question is: when Pinterest drives more traffic than Google+, YouTube, and LinkIn combined, why would they...
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Filed Under: Phone Booth Libraries
Recently launched urban betterment project DUB 00 installs mini libraries in antiquated (and not often used) phone booth space. The libraries are meant to be open shares, with the books free to take, and other books welcome as additions.
It would be interesting to see what brands could do with the unused space in cities…
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Filed Under: Orla Kiely X Uniqlo
Yesterday, the Orla Kiely collab at Uniqlo officially launched, and it looks great— and like a great way to own a bit of Orla Kiely design that doesn’t break the bank. The collection is simple and subtle- Kiely classic prints on Uniqlo basics. If the brand continues with designer collabs, they could be unique in making famous prints available to fans for less, which could be preferable...
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Filed Under: Meme Marketing
Upcoming film 21 Jump Street has jumped on the “what I really do” meme bandwagon and created an edition of the Facebook viral for the stars of the film. Pretty smart!
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Filed Under: Petit Pioneer in the Big City
It seems that one indiscriminate apartment building in San Francisco has produced a growth on its side! Brooklyn artist Mark Reigelman (with the help of architect Jenny Chapman and engineer Paul Endres) designed a tiny cabin (uninhabited at the moment) that sits on the side of building in the purpose of “seeks out areas of unclaimed territory for establishing a new home front in the...
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Filed Under: The Eternal Eco-Billboard
This idea is pure gold: the iconic golden arches made with golden poppies in the golden state! No, it’s not just gold because of the color, but because California Poppies are illegal to pick or dig up due to their status as our lovely state flower. Designer Sean Click made this low-cost, high-impact concept ad for McDonald’s to have an eco-friendly permanence protected by state...
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Filed Under: Pugs In Space
The first time that this Pugs in Space necklace was on Modcloth.com, it sold out so fast heads spun. Are animals in space the new iteration of the space design trend?
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Filed Under: Nonoo Pre Fall 2012
Was invited to preview Misha Nonoo’s Nonoo last week in The Standard New York’s Highline Room and it was superb! Filled with inspiration of the eternally chic Anouk Aimee (if you can remember the brunette in Fellini’s La Dolce Vita, she is the ultimate cool heiress/temptress juxtaposed against the larger than life blonde actress Anita Ekberg), but morever, a very contemporary...
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Filed Under: Cinemagr.am
We’ve written about gif makers before, but Cinemagram still manages to impress. By using video instead of images to create a gif, this iPhone app makes churning out smooth (and adorable) mini animations a snap. The app’s tumblr is pretty mesmerizing too.
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Filed Under: Crazy Coffee Combos
Ever dreamed of ordering up cayenne pepper, balsamic vinegar, peanut butter, cotton candy, or gummy bears in your coffee? Me neither, but apparently the thousands of creative coffee connoisseurs toying with Seattle’s Best Coffee’s new Facebook contest are coming up with some interesting ideas. The ‘Create Your Deliciousness’ campaign lets...
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WatchFiled Under: Your Totally 100 Percent True Valentine’s Day Horoscope!
Watch and it will be revealed!
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Filed Under: Happy Valentine's Day!
Happy V Day from the Trendera team! Celebrate this holiday of love by falling down the rabbit hole of your childhood with Buzzfeed’s collection of 80s Valentines!
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Filed Under: NYFW 2012 Favorite
This may be unfair to call this early, but photos surfacing of the Rachel Comey show today are not to be believed. Perfect mix of femininity and modernism for all of the Gen Y women working themselves to death. In all seriousness, I hear many complaints from my friends (and myself) that Y women in the workforce have trouble finding clothes that suit their career ascent and are, well, cool. As...
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Filed Under: Valentine's Countdown
From Etsy shop StudioLeanne - put your heart on your hand for the 14th.
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Filed Under: The Pole for Puppy
Just when you thought you’d have to watch the Superbowl for another Puppy Bowl-esque performance, Vice Magazine hosts its Fashion Week debut with provocateur puppies in fetishwear at a former strip club (god bless them). At first, the puppies seemed a little nervous to be in the spotlight with their clothes on, but as you can see with the puppy above, all he needed was a little...
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Filed Under: Valentine's Countdown 2
We’re not saying that this couple hand coozie from etsy shop isewnaked isn’t adorable- it is. We are saying we would be mortified to walk down the street wearing it. BUT, it could be the perfect gag VDay gift for your super touchy-feely friends!
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Filed Under: Does Your Cell Phone Have a Name?
I’ve been seeing memes like the one above circulating around Facebook and I thought I’d explain how they work. I’m sorry if I’m bursting any bubbles by explaining this, but no—your cell phone doesn’t really have a name.
The secret to the meme is a little hack in Facebook’s commenting and reply system. When normally tagging someone in a Facebook post, the...
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Filed Under: Valentine's Countdown 3
What better way to express your love than infographics?
From etsy shop eggagogo
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Filed Under: Plight of the Modern Man
This week’s New Yorker. Which way to turn?
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Filed Under: Valentine's Countdown 4
If you want to come close to giving the real thing…
From etsy shop OnceAgainSam
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Filed Under: Future Hipsters
What an amazing way to promote the upcoming international Social Media Week.
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Filed Under: Lovestagram
We’re not sure what is better about this app- how adorable it is, or how adorable the story behind its creation is. Kaitlyn Trigger knew nothing about computer programming but taught herself to program in time for Valentine’s Day. She created Lovestagram for her boyfriend of 2 and a half years- her boyfriend who just so happens Mike Krieger, the co-founder of Instagram. Aw, techie...
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Filed Under: Valentine's Countdown 5
If that’s not true love I don’t know what is…
From etsy shop ecceprints
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Filed Under: Bad Girls Do it Well- Prada S/S '12...
Prada just released their Spring/ Summer 2012 campaign video last week, and much to our delight it is all hot rods and Sleigh Bells. The spot seems perfectly timed for the return of Mad Men sixties glamour, the long awaited series premier is almost within reach. Already accepted as the shoe of the season, Prada’s flame-thrower heels deserved no less of a campaign, and will contrast nicely...
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Filed Under: Facebook Drama
This dramatic “re-enactment” is a word-for-word interpretation of a conversation that took place on a 7th grader’s Facebook page. High drama. Highly viral.
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Filed Under: The Toils of War Part 2
Jason Wu for Target may not have crashed Target’s website as did Missoni for Target, but it was not without its drama; particularly one pair of resellers at a midtown Miami Target who literally grabbed every single item before any of the early bird shoppers could. Being from Miami myself, I can tell you that doing such a thing is bad business and I’m sure these two ran into some...
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Filed Under: Bad Girls
We’ve talked to you before about some of the key fashion statements in music videos, but MIA’s recent video, “Bad Girls” might be the most fashion forward of the year. The Fader pointed out some of their favorite co-star outfits, but we know that fashion and style isn’t only what you wear but how it’s worn. The confidence and attitude in the above video put...
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Filed Under: Social Media Explained
Donuts put it all in perspective.
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Filed Under: The Great Tiki Revival
If last summer was The Great Surf Revival, this summer is primed to be the summer of The Great Tiki revival. Already thoroughly established in cocktail and bar culture, with infamous New York tiki bars such as Painkiller (PKNY) on Essex Street opening up in the last few years and influencers picking up old Bas Sheva tiki beats. The Spring Ready-To-Wear runways of Stella McCartney (above,...
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Filed Under: State Mates
Valentine’s Day in the era of Etsy and crafty bloggers has spawned a multitude of creative, unique gifts for your special someone. Personalized and witty? Even better! These prints from JHill Design commemorate the home states of each half of the couple. Maps and geography are a hot design trend right now, and this perfect pairing of location + love is great for V Day, weddings, or...
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Filed Under: Inconceivable! Princess Bride Wine Is...
The release of this Princess Bride wine proves that a branded product does not have to be about a current entertainment vehicle in order for people to go crazy for it. Farm Boy, fetch me that bottle!
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Filed Under: Come Fly With Me- Chronicle Campaign
The upcoming film Chronicle recently launched a campaign leading up to its theatrical release (this Friday) that may have had some New Yorkers doing a double take at the sky. The campaign used human-shaped gliders, which looked shockingly like actual flying people and inconspicuously flew them above Manhattan. Surprisingly few noticed the gliders flying overhead— as you’ll see in...
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Filed Under: A Musical for the Digital Age
Digitals from Chris Crutchfield on Vimeo.
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Filed Under: Pregame with Google+
The Giants are hosting a pregame sesh tonight on Google+, a group huddle, if you will, for The Great Game this Sunday. We like the incorporation on part of the Giants’ use of this fireside chat of an idea into the lead up to SBS 46.
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Filed Under: What Has Over 20 Million Views and Is...
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Filed Under: Super Bowl Sup at The Dutch
Every year, Super Bowl Sunday culture indoctrinates a new, quirky tradition that allows the rest of us who will not watch another football game for the rest of the calendar year to stay interested; The Puppy Bowl, The Kitten Half Time Show, the real half time show, the commercials, the drinking games, the food. This year, Soho restaurant The Dutch takes this idea a step further by offering...
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Filed Under: Branding Them Young
This video of a 5-year-old girl identifying logos for her dad is somehow completely adorable. While some commenters online are saying it is “terrifying” that she can identify so many at such a young age, we’re pretty sure this is nothing new. It is interesting how much of the branding world is absorbed, and how much is still up for grabs when you are five though.
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Filed Under: Fashion Group Rising Stars
I was fortunate enough to be invited to this year’s Fashion Group International’s Rising Stars Award Ceremony by a dear friend and founder of Applied Brilliance, and a few nominees were new additions to my radar.
The first, Brooklyn-based DS & Durga, were winners of the Beauty and Fragrance Entrepreneur Award. They base their products off of Native American ritual medicine,...
January 2012
58 posts
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Filed Under: The Super Big Internationally...
In order to avoid having to license the term “Super Bowl” from the NFL to use in their ad, Chipolte has created the above, calling the event instead “The Super Big Internationally Televised Professional Football Bowl Game.” Super-clever, and the promotion it’s for isn’t half bad either!
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Filed Under: We Call Viral
This video of a little girl imitating a street dancer currently has 2,969 views on YouTube. We call viral! This thing will have at least triple that by Wednesday.
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Filed Under: Design Finds
Maps continue to dominate the design landscape, and Etsy shop renklitasarimlar’s map-print tote let’s you carry the world in one hand.
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Filed Under: Shit Oscar PR Girl Says
SH*T OSCARPRGIRL SAYS from Oscar de la Renta on Vimeo.
In the complete and utter takeover that has been the Shit _____ Say meme run, only two brands we know of so far have created their own memes following the style of Shit _____Say: the Wedding Channel in collaboration with The Knot with Shit Brides Say, and the above Shit Oscar PR Girl Says. Hosted on their vimeo feed, Oscar PR Girl has...
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Filed Under: Pretty Intense Rice Commercial
This Chinese New Year commercial from rice distribution company Bernas pulls no punches. It is epically heart-sting-pulling, to an extreme. Do I feel manipulated? Yes. Did I tear up during a rice commercial and will I remember it for a long while? Absolutely.
The short film quality of the spot is in keeping with a direction we see many brands beginning to travel- making commercials as...
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Filed Under: Pod Chalet
From recycled shipping containers to a reemergence of Airstream culture, we’ve seen a surge of interest in modified spaces.
A modern home away from home, Robust Outdoor Brands makes podhouses which can be ordered with customized features like LED lighting, electricity, and solar-powered ventilation systems. The pods can also be booked at the PodHotel in Flims, Switzerland.
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Filed Under: Sharing Fingerprints
The only thing more intimate than sharing passwords these days might be sharing fingerprints. Check out these neat rings from Fabuluster.